Brand strategy + design for people who feed people

A crafty experience

Tap & Six

In partnership with Hot, Inc.


challenge + Approach

Ethan and David Craig were bringing the first curated craft beer bar and market to Roswell, Georgia. In order for people to understand the unique concept, they needed a brand that could do some of that heavy lifting.

We created an identity and illustrated icon that speaks to the duality with relaxed, elegant simplicity and could be integrated at various points in the overall experience.

A huge thanks to you all for bringing our concept to life!
— Ethan and David Craig, Owners

The craft beer space is getting pretty crowded these days. But a stronger brand experience can make you a stronger competitor.


Need more convincing? Check out one of these success stories...